Less Than Two Weeks Away to Enter Comerica Hatch Detroit Contest

Calling all entrepreneurs, dreamers, and innovators! The 2018 Comerica Hatch Detroit Contest presented by Bedrock is returning for an eighth year with a $50,000 prize, courtesy of Comerica Bank. Entrepreneurs with a retail concept looking to open a brick and mortar location in Detroit, Highland Park, or Hamtramck can now submit their business plans.

“The Comerica Hatch Detroit Contest is a catalyst for small business in Detroit,” says Vittoria Katanski, executive director, Hatch Detroit. “Independent retail helps define the character and personality of city neighborhoods. Together with partners such as Comerica and Bedrock, we continue to support independent retail while introducing 10 of the year’s best business concepts.”

Comerica Hatch Detroit
Hamissi Mamba and Nadia Nijimbere prepare to introduce themselves to attendees of the Comerica Hatch Detroit top 10 event in mid-August. It was the first time contest semi-finalists were introduced to the public. (Photo courtesy Comerica Hatch Detroit)

The four-month contest includes two rounds of public voting – Top 10 and Top four – allowing the community to vote for their favorite businesses to win the $50,000 grand prize from Comerica Bank as well as a package of accounting, legal, IT, and public relations support from Hatch Detroit and its partners.

Entrepreneurs can submit their business plans online at through July 13. For more information, visit

“Supporting and helping bring small business into the city of Detroit is very important to Comerica Bank,” said Monica L. Martinez, senior vice president of external affairs, Comerica Bank. “Through our partnership with Hatch Detroit, we’ve provided more than $250,000 in prize money and donated marketing and public relations support. We’re looking forward to all the great submissions and awarding this year’s winner with a way to kick-start their business.”

Detroit Blows
Nia Batts of Detroit Blows answers questions from event judges after presenting Detroit Blows’ business plan with business partner, Katy Cockrel. (Photo courtesy Comerica Hatch Detroit)

In addition to helping the contest winners open, Hatch Detroit is committed to helping its contest alumni succeed as well. Since 2011, 34 Hatch Detroit alumni have opened a business, and an additional 11 will be opened by March 2019. This includes the recent opening of 2016 contest winner Meta Physica Wellness Center.

The Comerica Hatch Detroit Contest has received more than 1,700 business submissions since its inception in 2011. The contest encourages crowd entrepreneurship to ensure residents have a voice in helping to decide the type of retail they want in their community. The public has cast more than 520,000 votes since 2011 and helped crown HughLa Feria, Batch Brewing CompanySister PieLive Cycle DelightMeta Physica Massage, and Baobab Fare as the contest winners.

Bar Botanica
Natasha Fernandez-Silber shares a compelling case to the Hatch Off judges and the audience as to why Bar Botánica deserves $50,000 from Comerica Bank. (Photo courtesy Comerica Hatch Detroit)
The Lip Bar Detroit
Melissa Butler of The Lip Bar displays her products before the Comerica Hatch Detroit top 10 semi-finalists event takes place. (Photo courtesy Comerica Hatch Detroit)



Feature image courtesy of Comerica Hatch Detroit: The 2017 Comerica Hatch Detroit top 10 semi-finalists were announced to the public for the first time at a meet-and-greet style private event August 10. From top left: Bar Botánica, Bases, Fam, Detroit Blows and Rosedale Beer & Bistro. Bottom L to R: Baobab Fare, Rebel Nell, The Lip Bar, Bendicion de Dios and Coop Detroit.

SOURCE: Comerica Hatch Detroit

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